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How can I get to the right customers?

Digital Marketing
Sometimes you need to speak softly, in order to make people listen harder. We are story-showers. What does that mean? With a dramatic shift in ‘consumer content consumption’ since the start of this year, you need to understand how to reach them without ‘throwing money’ at adspend. It’s our responsibility to ensure ...

Video Marketing Stats

Digital Marketing
In a world where reading has become less, yet consumption of data has grown exponentially – we are all learning by sight and visuals.  So we thought lets feed this blog with ‘take-home’ Video Marketing Stats – those bullet point facts which will help any marketeer confidently confirm why videos ...

What is the best Video Content Duration?

Digital Marketing
Great question. You’re probably thinking “Video Content Duration, 10 seconds to one minute long” right?! After all, we’ve all been told that nobody has the attention span for anything much longer than that. The accepted ‘Marketing Maharishis’ announce that we must keep our videos short in order to get any ...
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